Few issues fascinate me more than the connected car and its implications. That’s one reason why I was eager to attend this year’s Connected Car Conference (C3) as part of CEWeek New York. (Another reason? The event is also a preview of what’s to come for 2015 CES.) Our client from QNX Software Systems, Derek Kuhn, participated in the panel “Safeguarding Driver Privacy,” sharing his insight on the challenges, opportunities and under-appreciated nuances of keeping connected car data safe. The panel also featured executives from AVG Technologies, Covisint, HARMAN, and the Intelligent Car Coalition, with Strategy Analytics’ Roger Lanctot moderating.
You’ve heard the rumors and read the speculation, but fear not – Twitter has officially announced and begun the rollout of #NewTwitter (affectionately nicknamed by avid Twitter users like myself). What is #NewTwitter, you ask? It’s the new and improved web profile, boasting new features including larger profile and cover photos, a customizable header and the option to pin a tweet to the top of your page. On top of all this, your popular tweets will now appear larger.
Bulldog Reporter—a vastly respected industry organization focused on best practices in communications—today named Breakaway winner of a coveted 2014 Bulldog Media Relations Award for Excellence in Media and Publicity Campaigns. We received a bronze award in the Best Investment Banking & Financial Services Campaign category for the “grey charges” education campaign we executed on behalf of BillGuard.
For most college sophomores, the beginning of a new semester marks new textbooks, different professors and countless – sometimes overnight - hours spent studying. However, I consider myself fortunate enough to have begun my semester as the spring 2014 intern at Breakaway Communications!
It’s now been a week since CES was in full swing, and I think I’ve fully recovered! You’ve all heard (or witnessed, first-hand) the craziness that is Las Vegas’ largest trade show: the cool, new tech gear; the never-ending thump-thump-thump of bass from the huge speakers in the booths; the lights and booth personnel vying for your attention; the humongous crowds; the never-ending shuttle bus and cab lines; the A-List celebrities; the 24-7 activities…
“Winning isn’t everything…it’s the only thing.”
While we enjoy our work—and find reward in the small, day-to-day victories of PR—being recognized by the industry for our accomplishments also feels very good, indeed.